EDUCATION
MA International Tourism
Management
London Metropolitan
University, February 2005 – September 2006
Dissertation: Fair trade in tourism: a study of the
implications of the further liberalisation of tourism
services
Master in
Business Administration – Specialisation: Tourism
Escuela
Superior de Turismo de Valladolid (Spain), August
2002-June 2003
Dissertation: The role of NGOs and sustainable
development in the Pantanal region of Brazil
BS Business Administration
and Tourism, Travel and Commercial Recreation
The University of North
Carolina at Greensboro (USA), August1998-May 2002
EMPLOYMENT
Strategic Sales Planner
ARAMARK (London, UK)
January 2009 – Present
Responsibilities:
- Carrying out research
and analysis of opportunities and prospective clients –
leading to the design of competitive and culturally
aligned bids and proposals
- Analysing prospective
client’s corporate social responsibility objectives and
ensuring that the organisation can match and continue to
deliver common targets
- Analysing the general
catering market, sector and competition environments
- Managing the calendar of
business prospects and devising and applying the
appropriate contact strategy.
Corporate Social Responsibility
Manager/Sales Searcys
1847 (London, UK)
January 2008 – January 2009
Responsibilities:
- Managed the overall CSR
efforts of the Organisation
- Headed the
Organisation’s CSR Steering Group and worked with other
departments to meet corporate sustainability goals
- Developed and tracked
key performance indicators via the development of
tailored assessment questionnaires
- Developed and
implemented an internal CSR survey used to compile
metric data and show the Organisation’s yearly goals and
results
- Prepared summary of
goals and achievements and compiled the Organisation’s
CSR Report (unpublished)
- Promoted industry
leading best practices in sustainability for sourcing of
foodservice related
- products and services,
advising teams on how to find environmental benefits and
managing social issues;
- Created and facilitated
educational opportunities on trends and innovations in
the sustainability field for employees
- Managed the
Organisation’s relationship with NGOs and philanthropic
organisations, integrating them into the business and
developing pro-active programmes.
- Reported directly to the
Head of Sales and assisted with every aspect of the
contract catering sales process
- Responsible for reaching
annual sales targets through the successful completion
of tender processes
- Managed key
business-to-business relationships and maintained
relationships with existing clients
- Designed and composed
sales documentation including marketing collateral,
pre-qualification and tender responses
- Produced and delivered
bid presentations.
Trainee Manager
Searcys 1847 (London, UK)
September 2006 – December
2007
Training
and development in the areas of: Sales and Events
Management; Marketing; Health and Safety; Corporate Social
Responsibility; Banqueting Operations; Restaurant and Bar
Operations; Human Resources; Accounts and Finance.
Projects
undertaken:
- Formulated the company’s
CSR Policy and Statement
- Designed Company wide
promotional materials and press releases
- Remodelled the
Organisation’s nominated supplier manual
- Implemented accounting
procedures at newly rewarded contracts
- Managed and coordinated
corporate and social events
- Managed and operated
banqueting, restaurant and bar facilities.
Accounts & Administrative
Assistant
Searcys 1847 (London, UK)
February 2005
– August 2006
Responsibilities:
- Produced financial
reports, account reconciliation and general ledger
transactions
- Coordinated the human
resources function
- Managed payroll
- Performed general office
management.
Events
Manager Renaissance Sao
Paulo Hotel/ Marriott International (Brazil)
April 2004 – January 2005
Responsibilities:
- Planned and coordinated
internal, corporate and social events
- Managed reactive events
sales for short lead events
- Responsible for writing
proposals, booking rooms, and creating function sheets
- Created daily financial
and room occupancy reports
- Managed two interns.
LANGUAGES
- Portuguese: native
speaker
- English: fluent
- Spanish: fluent
- French: intermediate
SOFTWARE APPLICATIONS
EXPERIENCE
- MS Office (Outlook,
Word, Excel and PowerPoint).
- CRM: Goldmine
- Event Management:
Fidelio Front Office and Sales & Catering; SFA; and
Events Perfect.
- Accounting: Multisoft
Consulting; and SunSystems.